client
EDEKA
project
VON HAND ZU HAND
type
CONTENT
assignment
CONCEPT
PRODUCTION
POST

ACT LOCAL


From one hand to another – that’s how EDEKA works with its suppliers to create short distances for providing food as fresh as possible. Especially with regard to EDEKA’s own brands, we were asked to stage a huge variety of own brand products within 90 seconds in an entertaining way.

12 talents, 25 products, 60 shots, and all of these in one shooting day. You have to prepare everything in detail and you need a team, which runs like clockwork. Thanks to all for this fantastic job – it has been a pleasure working with you guys.

With a small team you have to cover more than one part during a shooting. Sometimes u need to iron shirts for the talents. 🙂

Whoop whoop! We are very happy with the outcome. That’s only possible, because EDEKA always trust us to the fullest. Thanks – we appreciate it a lot.